Smiling woman wearing an orange shirt

The Pillars Behind The Promise

Learn more about our guiding principles and why they’re so important for the well-being of North Dakota and beyond.

Helping people, families and neighbors carry on

Your health is foundational to a fulfilling life. When you’re at your best, it allows you to create moments with loved ones. It helps you reach your full potential at work. It allows you to be active in the community.

That’s why we’re focused on improving health care in North Dakota so that people can thrive. We accomplish this by making sure that care is more affordable, easier to use and promotes your overall well-being in meaningful ways.

Woman buying medicine at a pharmacy

Ensure Affordability

Focusing on affordability empowers everyone to make better decisions about their physical and mental health. When health care and benefits are more affordable, preventive care becomes more of a reality. This leads to healthier populations and fewer costs down the line for emergency interventions, expensive treatments and medications. It also includes offering plans that meet the needs of our customers while maintaining a high level of care.

Simplify Health Care

Simplifying health care can dramatically reduce overall costs and make it easier for people to use their benefits. By making it easier to find benefits, understand coverage, and get treatments, we save time and money for everyone involved. By developing partnerships with 99% of providers and all of the hospitals across the state, it becomes easier for member to access care when and where they need it. When we make health care easier to navigate, people can focus on preventive care and early treatments, leading to better health outcomes and lower costs in the long run. Ultimately, a simplified health care system enables individuals, businesses and the entire community to thrive.

Woman at a doctor visit
Father and son eating watermelon on a truck tailgate

Elevate Well-Being

Elevating health and well-being is a key part of reducing overall health care costs. With accessible wellness tools, resources and programs, people feel supported to take control of their health. This leads to healthier populations, lower rates of chronic disease, and reduced reliance on costly treatments. It also creates healthier populations in the workplace, making North Dakota businesses more attractive for top talent while managing the factors that increase the cost of care.