Stay motivated and engaged

Well-being is always better when you can incorporate convenience, fun and rewards. Stay engaged with these HealthyBlue tools—located in your online Member Services portal.

Mobile app

Access the best of our online wellness center from your mobile device using the Wellness at Your Side (WAYS) app.

Well-being challenges

Fun in numbers! Challenges with like-minded people gets you talking about progress and helps make well-being a natural part of your life. The mobile app makes it easy to track and upload activities anytime, anywhere—and stay one step ahead of your “competition.”

WebMD content

There’s no shortage of online health and well-being information, but who has time to sift through it all? And how do you know if it’s trustworthy? WebMD takes your input and preferences and does the upfront work for you, delivering clinically backed and easy-to-understand content that can help you meet your goals.


If you get insurance through an employer that offers HealthyBlue rewards, you'll earn points for reaching certain outcomes, such as losing weight, quitting smoking, or achieving fitness or activity goals. Exchange your points for cash gift cards. 

Are rewards a part of your health plan? Ask your employer or call the number on the back of your BCBSND ID card.

View and redeem points

Check your current point balance and see how far you have until your next reward. Once you're in HealthyBlue, click the "Rewards" tab located at the top navigation bar.

Health Club Credit

Get rewarded for working out. Once you're enrolled, 2,700 points (a $27 value) will go into your HealthyBlue rewards account each month you work out at a participating health club. 

* Rewards, when received as part of an employer’s benefit offerings, are considered “wages” and are subject to federal income taxes, FICA taxes (Social Security and Medicare), federal unemployment taxes and W-2 reporting requirements.